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Privacy policy

Privacy Policy

Our Contact Details

Name: Stepping Stones Shoes
Address: 1 Market Place, Ashbourne, Derbyshire, DE6 1EU
Phone: 01335 300374
Email: enquiries@steppingstonesashbourne.co.uk

The Type of Personal Information We Collect

We currently collect and process the following information:

  • Identity data: Title, forename, surname.
  • Contact data: Billing address, delivery address, email address, telephone numbers.
  • Financial data: Bank account and/or payment card details.
  • Transaction data: Details of payments and purchases.
  • Technical data: Browser type, IP address, time zone, pages and products viewed, referring websites or search terms, and interaction with our website.
  • Marketing data: Preferences for receiving marketing communications.

How We Get Your Personal Information and Why We Collect It

Most of the personal information we process is provided directly by you for the following reasons:

  • Contractual and sales purposes
  • Marketing
  • Website improvement

How We Use Your Information

We use your personal data to:

  • Register you as a new customer
  • Process and fulfil orders, including payment management
  • Maintain accurate purchase records and process refunds
  • Communicate information about products, offers, competitions and prize draws (where opted in)
  • Collect feedback to improve our services
  • Administer and protect our business and website, including fraud prevention
  • Understand and improve website performance and customer experience
  • Assess marketing effectiveness and inform strategy

Sharing Your Information

We may share your personal data with trusted third parties, including:

  • Financial partners managing payment gateways
  • IT partners supporting our systems and website
  • Marketing partners delivering relevant content and advertising
  • Data analytics partners for website and marketing insights

Lawful Bases for Processing (GDPR)

a) Your Consent

We may request your consent where necessary. When we do so, we will clearly explain why we are asking, how your data will be used, and record your consent.

Consent may be obtained:

  • Via our website or retail store forms
  • Verbally over the telephone

You may withdraw consent at any time through your online account or by contacting us directly.

b) Contractual Obligation

We process personal data where it is necessary for fulfilling contracts with customers or suppliers.

c) Legitimate Interest

Our legitimate interests include:

  • Fulfilling obligations to customers and suppliers
  • Providing information about relevant goods and services
  • Delivering a personalised and functional experience
  • Operating our business efficiently

We ensure that our use of personal data has minimal impact on your rights and aligns with reasonable expectations.

How We Store Your Personal Information

We have appropriate security measures in place to protect your personal data from loss, misuse, unauthorised access, alteration or disclosure.

Your information may be stored in:

  • Electronic point of sale systems
  • Our website
  • Customer relationship management systems
  • Financial systems

We retain personal data only as long as necessary. Certain records must be kept for six years for legal and tax purposes. In some cases, data may be anonymised for research or statistical use.

Your Data Protection Rights

You have the right to:

  • Access your personal data
  • Request correction of inaccurate or incomplete data
  • Request erasure in certain circumstances
  • Restrict processing
  • Object to processing
  • Request data portability

Requests are normally free of charge. We may request identification to protect your data. We aim to respond within one month.

To exercise your rights, contact us at enquiries@steppingstonesashbourne.co.uk or write to:
Stepping Stones Shoes, 1 Market Place, Ashbourne, Derbyshire, DE6 1EU

Cookie Policy

What Are Cookies?

Cookies are small files downloaded to your device when visiting websites. They help improve your browsing experience by remembering preferences and tracking usage.

How We Use Cookies

We use cookies to understand how visitors use our website, improve functionality, and provide relevant products and content.

Types of Cookies

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Stored on your device for future visits

Cookie Categories

  • Strictly necessary: Essential for website functionality
  • Performance: Help us analyse and improve website performance
  • Functionality: Remember preferences and personalise content
  • Targeting: Make advertising more relevant to your interests

Blocking Cookies

You can block cookies through your browser settings. Please note that blocking cookies may affect website functionality.

More information about Shopify cookies can be found here: https://www.shopify.com/uk/legal/cookies

How to Complain

If you have concerns about how we use your personal data, please contact us at enquiries@steppingstonesashbourne.co.uk or write to:

Stepping Stones Shoes
1 Market Place
Ashbourne
Derbyshire
DE6 1EU

You may also complain to the Information Commissioner’s Office (ICO):

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline: 0303 123 1113
Website: https://www.ico.org.uk